Your website speed contribute a great deal in SEO rankings Why ?
Well, as we know, SEO ranking of a website depends upon a number of factors. Speed of your website is one among the major factor in making the website ranked well in search results. A digital marketer must know that major search engines like Google and bing continuously check with their robots and crawl those sites which are optimized their website speed settings.
The following points makes you understand how you can identify the current performance of your website and how you can make optimizations in order to make them better.
Find out current performance.
Analyse the report
Remove unused assets from your site
Reduce Size of your images
The size of your images contribute a high part in your loading time as it increases the total size of your webpage. From your report, find out which images are having big in terms of size and reduce their sizes. For wordpress, use image flushing tools and for normal websites, use any of the websites which helps you reducing the size of your images without loosing their quality. Remember that when you uploading a new image, always follow the right proportion and minimize the size before upload.